Renault

Plug Inn

Idea

By 2022, there were 1 million electric cars in France, but the infrastructure couldn’t keep up and there were only 80.000 charging stations available. That meant that driving long distances was still a problem for electric car owners, especially when driving through remote places where there were zero charging stations.

This generated range anxiety and made the switch from thermic to electric more difficult. The challenge for Renault was to find a solution that would make the charging network grow fast, without having to deal with the constraints and bureaucracy of building public charging stations, while still making it available to everyone

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Renault

Forever kids

Orange

Generous Christmas